Jaime Orejan

Adjunct Professor

Dr. Jaime Orejan has been a professor of sport management at Winston Salem State University, Elon University, Desales University, Loras College, and The University of Southern Mississippi. He has also taught online at Saint Leo University, and was the coordinator of the online sport management master in Spanish at West Virginia University. His practical experience has included the management and organization of club sports as well as the management and organization of collegiate intramural sports. He also coached soccer for 20 plus years.

Dr. Orejan’s work during the last few years has focused on the management and marketing of soccer in the United States. His research is concentrated in the management and marketing of the US Soccer Federation (USSF) and Major League Soccer (MLS). Another aspect of his research interests focuses in the history of soccer and the different varieties of football worldwide.

A third area of his research interest is the importance of cultural understanding in marketing and management of sport, entertainment, travel and tourism, and the leisure industry in general, including the value of second language acquisition in this ever growing global economy.

Professionally, Dr. Orejan has been involved with the National Intramural Recreational Sports Association (NIRSA) where he served in the curriculum development committee, and is a member of the North American Society for Sport Management (NASSM), where he served on the NASPE/NASSM national program approval review board. Currently he is a member of the new accrediting board COSMA. He is also a member of the Sport Marketing Association (SMA), and served on the board of directors of the Latin-American Sport Management Association (ALGEDE). Moreover, he has presented and published research projects at the national and international level. Dr. Orejan has also contributed substantially in committee service and volunteer service to: the Red Cross, United Way, and Women Sports Foundation, among other professional organizations.